You’re on Facebook. What do you do to kill time while waiting for your BFF to upload photos from last nights crazy party? Play a game, in all likelihood. And that game is probably one of Zynga’s – Farmville, Cafe World or Mafia Wars. Heck, even if you don’t play one of Zynga’s social games, bets are that you probably are involved in some sort of social game or another. Of the entire online population, 41% are involved in some sort of game on a social network. (Look at Alec Baldwin and Words with Friends, for a star-studded example of game-obsession).

For another crazy number, 26 million unique users play social games on mobile devices. Guess everyone is well suited to “have an app for that”, right? Even scarier, 100 million people play games on a social network – compared to the just over 11 million that are subscribed to World of Warcraft.

Take it a Step Further

Social media platforms have taken social gaming a step or two further than perhaps people initially expected – and this has only fueled the addictions of the masses. The first way that social gaming has stepped out of the traditional game environment is one that directly brings them revenue – the whole concept of “freemium” – that is, the idea that a specific set of items or actions or levels are free, but after that point if you want some other feature or access to a snazzy item for your farm, you have to pay. Usually the costs are low, maybe $2…but $2 charges can rack up pretty quickly.

There have been stories of children who had their parent’s credit card attached to their Facebook account and weren’t notified that they were being charged when they wanted to upgrade to some sort of paid feature, and ended up racking up a few thousand dollars of “freemium” charges. So – buyer beware!

Real World Integration

And then there are the social gaming networks that take it a step further by rewarding real-world action, learning or progress. We all like to get a gold star, and now we can get it from one of any numerous social accounts. These rewards are (mostly) not of any monetary value. But think about it – and I’m one to do the same – how many times do you check into Foursquare to a new place just so that you can see if you’re going to unlock a new badge? You get addicted to the reward – and these networks are banking on you coming back for more.

And then there are those networks like Codecademy (which gives you badges as you progress into geekdom – learn how to code and program websites) and Fitocracy (which gives you badges as you work out and track your fitness) that are much more directly related to the real-world achievements that occur in your life.

What kind of social gaming addiction do you have? Do you admit it? What is your favorite social game?

The 800 pound gorilla of social media, Facebook, has never really been known in the business mainstream for being a hub for online advertising. Although it has had this capability for some time, with the same sort of audience breadth as Google, Facebook is never compared with Google in this respect. However, under the radar, Facebook has grown its share of online ad revenue considerably over the past three years. Pay per click (PPC) advertising is now a definitely legitimate course of action on Facebook for business webmasters.

However, a Facebook ad campaign simply can not be a carbon copy of a Google ad campaign. Facebook is not Google by any stretch of the imagination. Yes, both platforms are pay per click, but they differ in their targeting systems:

• As Google is a search engine, it targets people with ads based on keywords or queries. Facebook is a social media site, so it targets people through demographic and psychographic information that is given by the person performing a query.

• Google targets people in real time. What a person searches for in that moment is the results that they will get. Facebook pay per click reaches people who only might be interested in your services or products. They may be looking for updates from friends and your ad needs to ‘distract’ them.

Click through rate is just as crucial for Facebook advertising as for Google. People are not actively searching for your products or services on Facebook, so your Facebook ads must be truly standout. However, if they are, a webmaster can achieve much lower cost per click stats with an inordinately high return on investment. Facebook ads, for some businesses, are actually much more effective in delivering visitors than Google. Even a tiny click through rate with Facebook ads can be extremely profitable for a business.

One of the big advantages of using Facebook for online marketing, is the ability to build a brand. Rather than trying to sell directly, create something that your target audience will want to share with friends such as a video, free report, piece of software, or smartphone app.

If you can target your Facebook users based on their demographic information, you can hone your ad campaign to a point so fine that a low conversion rate to your landing page can end up being extremely profitable, because you have found the people that are predisposed to liking your business anyway.

Target your Facebook ads to each audience differently. Providing one generic ad to a generic audience never works. You can target your ads to different demographics and psychographics and see if they work. On Facebook, you can test by age, geographic location, interests, lifestyle, even by places that they visit. Analyze each of the targets and how they respond to the ads to determine the most captive audience and the most appropriate ad.

If this is done well, Facebook can deliver a large number of targeted visitors. Although the cost per click may seem somewhat expensive when compared to Google on the surface, the opportunity to find and create an ad to a laser targeted audience gives you the opportunity to not only build a more loyal audience, but also to know exactly who this audience is, from their age to their interests, and to know what they like for the future.

In the twentieth century internet was more of a place where one would find archived information. In the twenty first century, internet has grown several notches from being a store-house of information to being a social media platform. Going by statistics, there are more than 110 million tweets daily and Facebook accounts for 12.3% of the time spent online by the citizens of the US. This addiction to social media has made a huge impact in all industries globally.

These days, there are separate departments for formulating strategies on the social web. Public Relations (PR) are no exception to this and public relation professionals have found social media to be of huge benefits.

Social Media and Public Relations

The power and potential of the social media has provided public relations professionals a myriad of choices to connect to the audience and potential customers. Over the past few years, PR professionals have increasingly recognised the benefits that social media provided to their campaign.

Quite convincingly, the relationship between these two entities has grown and public relations have noticeably undergone major changes through the use of social media.

Two-way communication

Public relations can in no way dictate information to the audience. Two-way communication has replaced the age-old way and today, the organizations can obtain real-time feedback from the consumers.

The continuous process of interaction between the company and the audience allows for continuous improvement and refinement for better communication. Not only does it soften the brand image but also breaks down the barrier that exist between the consumer and the PR professionals.

Information Sharing

A huge change that social media has brought about in the field of public relations is the way information is shared. The very first thing that comes to the mind is the speed with which information is shared today.

Information sharing is exponentially faster than it was a decade ago. Not only this, public relations professionals are using social media to the best of their advantage to leverage the information to the potential consumer. Market research has become more efficient and easier. This helps them to provide a better brand visibility and awareness. Social media in the twenty first century is helping in targeting a particular product to the concerned target market.

The relationship between the public relations and the journalists has undergone a mammoth change, thanks to social media. Journalists, in addition to searching the internet for information are also sharing the same. Thus getting in touch with the journalists is easier than it was a few years ago.

Personal Service

The increased use of social media has made consumers demand more in terms of individualization. People don’t want mass and non-targeted information anymore. Previously, mass information was presented to a customer and he had to read through the whole of it to find if what he requires is fulfilled by the product or service. Moreover, in the past the same complaints would have flooded the PR departments and then the story needed to be published elsewhere.

Today, this can be done in a couple of minutes on Facebook, for example, by not including any leakage of the backlash to other sites. We individually promote and discuss about our autotrader and jupiter discount codes every time we publish blog posts about them on our discount coupon site. The more specific the information is, the more Likes and comments (and hence traffic) we get.

Faster and Quicker

Social media has transformed PR professionals into machines. For example, suppose there is a post regarding a newly launched product that harms the company brand image. This post may have enough potential to push the company into a major crisis.

Thus, the PR professionals need to move faster and think more quickly. 24/7 attention is necessary to douse any such flames arising out of a dissatisfied or disgruntled customer.

Success Measurement

Social media has provided professionals with tools to measure the success and track their investment. PR departments can calculate the return on their investment through website traffic and time spent on tools by the staff.

Over the last decade or so, public relations have undergone a major change. Previously, they just required to announce a press conference and hold a conference. Today, the same procedure has been moulded so as to leverage social media for better brand acceptance and brand awareness. Most importantly, social media has ensured that PR becomes a job that never sleeps, with millions going online at various moments.

Now you can easily get a copy of what you’ve shared on Facebook.  Easily download and browse through a personal archive of your Facebook photos, posts and messages. You can download your complete Facebook information from the Account Settings page.

Having a copy of your information whether that is on Facebook or any other service on the web is an important part of controlling what you share. So let’s start from Facebook!!

How to download ::

Being on Twitter is not like being on other social networking sites.  Many start-ups have attempted to create something remotely close to this, but with little measure of success.  The speed with which it caught on as soon as it was developed, baffled many. The reason may lie in its simplicity. There are millions of people on Twitter all over the globe. This provides you with an opportunity to interact with all sorts of people. The demographic is not defined. It is your job to select the kind of people to interact with.

Once you have decided to embark on the world of social networking you must be on Twitter.  There is one group of people who have found twitter especially useful for their trade. Information technologists prefer this site to other social networking sites for several reasons.

It is one of the easiest ways to keep abreast of all the developing news in the world of technology. Once it has been tweeted, word spreads to everyone on Twitter; much like a virus. Moreover, it is not all about technology. While reading tweets on technology updates, it does not hurt to connect with your friends or just read meaningless, but funny tweets on Twitter. There is nothing as enjoyable as mixing work with fun. Do not forget, however, and get too mixed up with fun to forget about other things.

Signing up for twitter is not difficult. The user interface is friendly and easy to use. Unlike other sites, there are few opportunities to be spammed on Twitter. This is because the mode of communication is all about tweets and direct messages. Quality content will only be available to you once you begin following useful sources. If you just click to follow every Tom, Dick and Hurry on Twitter you will end up with a lot of useless information. Search the yellow pages of twitter so that you choose exactly what interests you.

After selecting several people to follow, narrow them down to a manageable number. Too many tweets will just crowd your page for nothing. Those on Twitter understand this fact well. It is just those who have new to the site who follow sources unnecessarily. Used wisely, it can be a powerful tool on Twitter for marketing as well as socialization. You are probably aware of this since just about every business has a Twitter account.

The dismal financial climate that is currently prevalent in the market has pushed most marketers and enterprises into cutting costs and to optimally utilize their limited resources. Hence, traditional methods of marketing, which require a lot of capital, have been given a miss in favor of more cutting edge and cost effective methods such as SEO and social media. The integration of social media and SEO has enabled businesses to effectively reach out to their audience and attract them to purchase their products and services.

Here are some of the benefits of leveraging the power of social media for your SEO strategy and vice versa.

1. Enhanced visibility – A lot of businesses make the mistake of developing excellent content but ignore the ways and means of generating visibility for it. Unless your social content is optimized for the search engines, chances are that it would gain very limited viewership and fail to attract your target audience. Hence all your social media content should be optimized to generate enhanced visibility.

2. Tracking your audience – In a highly competitive business arena, it is imperative to reach out to your audience in the most effective way. Hence, you should be able to locate your audience and gauge their needs and requirements. What better way to do this than by creating a social media presence for your brand and including it in your SEO strategy? This would help you generate valuable business leads and enhance your sales figures.

3. Expand your consumer base – A social media presence for your business would typically thrive on the viral nature of this marketing medium. Social networking sites offer businesses an unlimited pool of potential customers. By creating a social media presence you would be able to tap into this ever-growing network and in turn phenomenally expand your consumer base.

4. Direct product discovery – The synergy of social media and SEO can create a potent marketing tool for your online business. While social media would attract potential customers and create brand awareness for your business, SEO would enable them to discover your products via search engines. This would lead to higher sales conversions and a higher ROI for your business.

5. Business analytics – Measuring the success of your marketing strategy, both online and offline are key in determining your agenda in the future. A combined analysis of social media and SEO would help you gauge your performance and provide you with the insight to improve your marketing strategies in the future.

By integrating social media into your SEO strategy and vice versa, would enable your business to derive more value out its investment. A comprehensive social media strategy that is optimized would attract new customers through search engines and help your business realize its true market potential.

Search Engine Optimization X provides news and information about SEO and Social Media Marketing.

Facebook is evolving and improving continuously to provide more avenues for individuals and businesses to explore. Its latest set of changes on its platform include a new design, layout and using iframes for customized tabs, all of which can be beneficial to businesses. Using an immensely popular social network like Facebook makes perfect sense to spread word, and businesses can make it their best marketing tool, if they follow the following tips:

1. Create pages instead of profiles-

Businesses often treat Facebook as individuals and create a profile, which is of no use. A business needs a page and not a profile which is meant for individuals, and this is clearly stated in Facebook rules. If Facebook finds out about a business with a profile it can be terminated. A page will also allow the business to have an unlimited number of “friends” unlike profiles that have a 5000 friend limit.

2. Personalized attention to fans-

Small businesses have everything small, including a fan list, hence making it easier to provide personalized attention to each. This helps in preserving these contacts through some interaction like comments, replies and posts, and also responding to every comment or “like”.

3. Unleash the potential of top photo strip-

The top photo strip on a Facebook page can be beneficially used to portray the right image of the business through pictures of its employees, products and what it stands for. A hyperlink attached to the products diverts viewers to the website page for more information.

4. Functional menu items-

It is not uncommon to find buttons on menus that are inactive. Nothing can put off a prospective customer more than this. Menu options linked to pages offer more information to hold the viewers attention.

5. Create Custom Pages-

Facebook previously used FBML and has now moved to iframes for creating a custom page. This adds to the functionality previously unknown to the page, like navigation on the page, a welcome tab and so on.

6. Third party applications-

Apps for Facebook are being devised by third parties and this has simplified a lot of functions for Facebook.

7. The use of photographs -

Photographs are a great way to display new products and promotions. Facebook has a new ‘light box’ feature for this display of products with captions and details, and also a hyperlink.

8. Featuring other pages adds to the appeal of the business page.

9. Uploading mailing list for more connections-

The mailing list can be uploaded and those who are members will be informed about the page, and others can be notified through emails by Facebook about the page along with an invitation to join the fan group.

10. Update information but not too frequently-

While it is important to update the page with new information that is relevant, doing it too often can have the opposite effect and put off the fans.

With all these tips merchants of business can take advantage of the new Facebook version to promote their business.

Chit Chat is a free Facebook chat instant messenger that allows you to chat with your Facebook friends from your desktop.  Chit Chat connects to Facebook and removes the need of a web-browser to talk over Facebook Chat. Chit Chat is a dedicated Facebook chat software application for Windows – compatible with Windows XP, Vista and the more recently released Windows 7. In short, Chit Chat is a desktop Facebook add on solution.

Chit Chat, has an insightful design that is particularly feature rich yet easy to use. The tabbed chat messaging window ensures that when one is having many conversations it’s fairly easy to keep track of when a new chat message has been received.

The ability to easily customize font, colour and format of messages that are sent and received is well-liked by users of the chat messenger program.

The feature rich and light weight (small file size – 2.74mb, low memory impact and processor use) Facebook application attracts nearly 10,000 new users per day according to owners of the instant messenger client. Want to see what the fuss is all about?

Download Chit Chat for Facebook.

Today the social networking has made progress in the communication of messages, chatting, accessing several information you seek, and above all, the entertainment facility which includes watching movies and playing various types of thrilling games. The Face book is a website in the social networking field. The face book makes possible to have linkage to friends. There exist games in the Face book for different age groups which consists of simulation games and games designed for entertainment during the leisure time. These games are featured with the virtual applications, where you are required to take up the task of constructing a city, looking after the pets or even maintaining a zoo. These games make you feel that you are really involved in a life like situation.

This apart, there are many card games available in face book, some of which may be of casino type. Also there are board games accessible in face book and you can play these games by making use of the face book friends as your rivals.  One can have access to various sports games in the face book which one can play solo or with face book friends. The games featuring different puzzles are another attraction in face book games.

The top 10 face book games available for October are the following:

1. Pet society: – The game involves taking care of the pets and playing with them. You enjoy the thrill of looking after these pets.

2. Happy aquarium: – This is a fish game which is more famous among the kids.

3. Mafia wars: – The game involves the thrilling events and keeps you engaged with full concentration to the events.

4. Beleweled Blitz: – This is a very famous puzzle game which attracts equally the young ones as well as the adults.

5. About café world:- Here you play as if you are the owner of a restaurant and many dishes are made available to you to choose and trying your cooking and you can decorate the café the way you want from the hundreds of decorating items made available.

6. Texas HoldEm Poker: – This game is considered as the top most globally among other poker games available.

7. Frontier ville: – This game requires you to design a house I the forest and bring up the family.

8 Mercenaries of War 9.  FIFA Superstars &  10. Bowling Buddies

About the author : Jasper has many hobbies and interests. As well being a keen blogger and article writer for many sites, She has also recently created a site focusing on best fighting games for pc. The site is constantly being updated and has articles on game crack sites to read.

NOTE: This script also currently suppresses the ability to use the /online friends/ box to initiate chats.